Lead Response Time Grader
Find out how your lead response speed compares to top performers. See exactly how many leads and how much revenue you're leaving on the table.
Your Response Time
How quickly does your team first contact a new lead?
11,440
130
10500
Coverage
$5,000$50,000
Your Response Grade
C
30min avg response
Leads Lost/Month
27
Leads Lost/Year
324
Revenue Lost/Year
$729,000
Loss Rate
27%
Benchmark Comparison
Top 10%3min
You30min
Industry Average47min
Your Grade
C
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Frequently asked questions
- Why does lead response time matter?
- Research from InsideSales.com shows that the odds of qualifying a lead drop 10x after the first 5 minutes. The first responder wins 78% of deals. Speed to lead is the single biggest factor in conversion rates.
- How are leads lost calculated?
- We apply a response time decay function based on InsideSales.com data, adjusted for your team's availability coverage (business hours, extended, or 24/7). The result shows leads lost and revenue impact.
- What is a good lead response time?
- The top 10% of real estate teams respond within 3 minutes. Under 5 minutes earns an A grade. Industry average is 47 minutes, which results in losing over 40% of leads before first contact.